WWU College of Business and Economics Selects Wendy Wilhelm as its 2010 Distinguished Teaching Fellow

Contact: Craig Tyran, Western Washington University’s College of Business and Economics, (360) 650-2207, or craig.tyran@wwu.edu.

BELLINGHAM –Western Washington University’s College of Business and Economics has selected Wendy Wilhelm of the Department of Finance and Marketing as its 2010 Distinguished Teaching Fellow. 

The Distinguished Teaching Fellow Award recognizes a tenured faculty member in the College of Business and Economics who has demonstrated sustained excellence through his or her scholarly contributions to the teaching mission of the College and to student learning in the fields of business.

Wilhelm, a professor of Marketing, joined WWU in 1986.  She earned her bachelor’s degree from Tufts University and the University of Geneva, her master’s degree in Business Administration from Cornell University, and her doctorate from the University of Washington. 

Wilhelm is highly regarded by students and colleagues for her teaching abilities and innovations.  In 2007 she was honored with the College’s Allette & Cayden Chase Franklin Teaching Award.  She has also received numerous merit awards based on her teaching contributions.  The high quality of her teaching has attracted external support from organizations such as the Advertising Education Foundation, the Direct Marketing Educational Foundation, and the General Motors Internship Program.

Wilhelm has worked vigorously on academic program development during her career at WWU, including the Marketing Internship Program as well as courses in marketing research, integrated marketing communications and sustainable marketing.  Her Marketing Internship Program has served as a model for other internship programs in the College of Business and Economics and has offered many students an opportunity to get a jump start on their career.

Wilhelm is recognized nationally and internationally as a leader in the field of marketing education, as she has served multiple terms on the board of directors of the Marketing Educator’s Association.  She currently serves on the Editorial Review Board of the Journal of Marketing Education.   She also has published numerous journal articles, book chapters, and conference proceedings relating to marketing education.

For more information contact Craig Tyran at (360) 650-2207 or craig.tyran@wwu.edu.