Western Style Guide now available

Western Washington University’s Office of University Communications has completed a branding Style Guide to assist campus units in presenting a powerful message to both internal and external audiences using Western’s brand. Together, the Style Guide and the graphic elements of the Western brand are a powerful toolkit for campus users to dramatically increase the strength and effectiveness of their message in a cohesive, comprehensive way. A copy of the Style Guide will arrive at every mailstop on campus next week; additional copies can be downloaded as a PDF from Western’s Brand Central site.

The Style Guide contains guidelines for logo usage, colors, sub-branding and more, and all campus units are required to follow these guidelines. For any questions about how to use the Style Guide, its contents or the elements of Western’s brand, contact John Thompson at the Office of University Communications at (360) 650-3350 or john.thompson@wwu.edu.